InnovAction Digital: Action Institute Interview Cosimo Palmisano

InnovAction Digital: from StartUp to actual Business!
Action Institute tells history of success; successful entrepreneurs illustrate as their businesses, born as Start-Up, from a simple idea or an intuition have developed into innovative and prosperous enterprises!

Cosimo Palmisano, after receiving a PhD in Management of Information Systems, worked as a consultant for FIAT. There he thought up the idea of Ecce Customer (now Decisysion). Ecce Customer is a platform for social CMR, which has already received millions of dollars.

The secret of success according to Palmisano? Understand and search for customers before the investors.